New Zealand Rugby
All Blacks blitz YouTube
Scrum.com
September 23, 2010

The All Blacks are fast becoming the world's latest YouTube sensations after featuring in a video where they perform incredible feats in a similar vein to Roger Federer's recent viral favourite.

Federer's sponsor Gillette created a video of the tennis star knocking a bottle off a man's head with a powerful serve earlier this year. The clip has been viewed nearly seven million times on YouTube.

Now Sky New Zealand Rugby Channel has put together a promotional video featuring All Blacks Piri Weepu, Cory Jane and Rene Ranger performing too-good-to-be-true kicking, passing and catching skills at training.

The All Blacks video had only registered around 200,000 hits as of Thursday but it was the third highest viewed video on YouTube on that day.

The video hasn't been confirmed as being digitally altered, but the use of unbelievable sports feats in viral videos has become a popular marketing tool in recent years.

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