Hurricanes coach Mark Hammett believes there is a simple explanation for Ben Franks achieving the rare feat of playing 100 Super Rugby games before he turns 30, saying the prop is among the fittest and most professional players he has encountered.

Franks will raise his century when he faces the Stormers in Cape Town on Saturday after an almost injury-free run since his debut for the Crusaders in 2006.

"He's the most organised rugby player I've ever worked with, right down to knowing how many calories are going in and coming out," Hammett said, "He invests in his own body. He goes about it himself and obviously has a passion in the strength and conditioning areas."

Ben and younger brother Owen, who have played 85 All Blacks Tests between them as props, own and run four cross-fit gyms nationwide. A fifth opens next week in Christchurch.

Hammett says the brothers both share the same work ethic behind the scenes, and the coming milestone has done little to enthuse Melbourne-born Ben. "He won't want a ceremony or anything but that's too bad, because he'll get it," Hammett said. The Hurricanes will present the loose-head with a team jersey before their final training session this week, and the players will watch a DVD of his career highlights featuring seven seasons with the Crusaders before shifting to Wellington last year.

"Franksy is a guy who's the conscience of the side," Hammett said. "His great strength is he's not afraid to front the group if things aren't going well. He'll let people know. It was the reason I got him in a few years ago."

Franks said he would trade the milestone this week for a win, which would restore some of the pride lost during the first-up 27-9 loss to the Sharks in Durban. The Hurricanes scrum, in particular, struggled, shoved around for the first half-hour while they adjusted to an unfamiliar bind from the home side.

"It was more of a skill execution thing than an attitude thing that let us down," Franks said. "Our attitude is probably what saved us from being more trouble. I just want us to get a win this week so I can go home feeling good about things."