• Ferrari news

Ferrari changes car name to 'F150th Italia'?

ESPNF1 Staff
February 10, 2011 « Kubica out of intensive care, teams show support | »
The Ford F-150 pick-up truck and the newly christened Ferrari F150th Italia © Getty Images

Ferrari appears to have changed the name of its 2011 Formula One car to the F150th Italia.

On Wednesday Ford revealed that it is suing Ferrari for calling its single-seater the F150 - a Ford trademark in the USA, used for its most popular pick-up truck. Following the reports of legal action, Ferrari has twice referred to its 2011 car as the "Ferrari F150th Italia", as testing resumes at Jerez.

In an official report, Ferrari said there had been "two million hits from 149 countries for the Ferrari F150th Italia on the Ferrari site" and the link from its main website to the car's website has been altered to display the new name.

Ford said it is seeking to prevent Ferrari from using the trademark in the US, where the F-150 has consistently been one of the best-selling vehicles in recent years.

"Ferrari has misappropriated the F-150 trademark ... in order to capitalise on and profit from the substantial goodwill that Ford has developed," Ford said in its lawsuit.

© ESPN Sports Media Ltd.
ESPN Staff Close